No matter how withdrawn, reclusive and aloof you are, every once in a while there comes a time when you’ll be in a situation when a simple interaction with another human will help you achieve your goal.

People are social beings by their nature. We strive to be a part of something, and we can all feel that little warm feeling around our hearts when we help someone, no matter how small that help seems to be.

For instance, today my neighbors (a lovely young couple, fresh out of college) knocked on my doors. I opened the doors, and there they were looking at me with a hopeful smile on their faces.

“Umm, hello! Sorry to bother you, but we were hoping you could help us. The only mobile phone charger we have died, and we can’t run to the store since it’s Sunday. Do you perhaps have one you could borrow us for an hour or so?”

I know that feeling of dread when the battery runs low on your cell phone and there’s no charger around, so I was happy to lend them one of two chargers we have in our household. They politely thanked me and crossed the hallway back to their apartment.

Later, when I began cooking (culinary adventures in our household aren’t for the faint of heart, but that’s another story) I saw that we’re completely out of salt.

An all-important spice!

Well, isn’t that convenient?

Of course, I decided to see if our neighbors had some salt so the lunch wouldn’t have to suffer. This time it was me knocking on someone’s doors. It goes without saying that our kind neighbors were happy to return the favor with a load of salt to spend.

Why am I writing about this?

Well, first of all, I’m definitely suggesting that you should go out there and socialize with people, no matter how introverted are you. It will be good for you.

Second, it will be good for your business.

People trying to create something of theirs, undervalue the importance of networking and helping others, not necessarily in the same line of work. Sometimes people who seemingly share only one quality or trait with you (such as living in the same building) have what you need in that moment (charger or salt).

It goes even deeper with people who are in the same business or hobby with you.

The Games Collective is currently searching for people who are interested in participating in live streams of Awaken game sessions. We were focused on 2 things; people who’d play and/or narrate, and people with streaming skills and know how.

I was puzzled. Where to start searching? Should we search for people through forums, social networks, or mailing lists? Should we approach this problem as we approached the search for playtesters?

Then it hit me: why don’t I suggest it to the people who were already the backers of the Kickstarter project? And voilà! There were a lot of people interested in it, and some of them even had streaming experience. (Be sure to check out Dragon’s Demize, a podcast run by one of our most active backers, Jakub!)

So, to conclude; it really doesn’t hurt to ask; with idea in my head and question on my lips, I was able to get some salt for our game!